Service pitch
Unslop
Bring us the work that is close but does not hold together. We repair the generic design, inconsistent branding, vague copy and broken journeys within a defined scope.
Unslop Repair
For businesses with an AI-generated site, prototype or body of content that needs experienced design, editorial and development attention.
Bring a rough website or AI-generated content up to the standard of your business.
What you receive
- A review of what works and what needs to change
- A representative correction that establishes the direction
- The agreed design, writing and development repairs
- A checked, usable result with the revised files or site
What the engagement can include
Inspect before replacing
We review the actual pages, copy, code and customer journeys. The first decision is what to preserve, what to repair and whether any part needs a rebuild.
Website repair
Information structure, typography, spacing, visual hierarchy, brand consistency, mobile layouts, forms and connected journeys. The work is scoped around observable defects and the intended experience.
Content repair
Rewrite generic or repetitive website and business copy for a defined audience. Improve structure, terminology and specificity while preserving your facts, conditions and voice.
Claims and factual questions
Identify statements that need evidence, qualification or removal. We do not invent customer stories, authority signals or results to make the work more persuasive.
Representative correction
Establish the direction on a meaningful part of the work before applying it more widely. Inspect the result in its actual context, then complete the remaining agreed scope.
Ways to work together
Unslop your website
A scoped design, content and functional repair of an inspected website.
Unslop your content
Editorial repair of an agreed set of pages or documents, with factual questions retained.
Delivery and handover
- Inspect the existing work and record what needs attention.
- Agree a repair scope and a representative correction.
- Complete the design, writing and development changes.
- Recheck affected journeys and hand over the revised work.
What we need to begin
The current site or documents, source access where relevant, brand references, approved business facts and one reviewer who can resolve factual questions.
Scope and terms
New branding, major backend replacement, original research and additional integrations are separate scopes. We do not promise AI-detector scores, search rankings or revenue outcomes.
Optional care and improvement retainers are scoped separately. The final proposal confirms deliverables, review rounds, price, timeline and third-party costs.
Tell us what you
want to build.
Bring your current site or product, what needs to change, and your target date. We will put the proposed scope, milestones and price in writing.